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has_items=["donatatravascio.md", "rubinimartinelli.md", "shakecatena.md"]
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# Factor 1: Scientific management
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This section collects fragments on the history of managerial techniques known as 'scientific management' and the circumstances that lead to the introduction of MTM (Methods-Time Measurement) in Italy.
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# The “American department”: MTM Method at Lebole
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# The story from which we start: the “American department” at Lebole
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Lebole was and still is a clothing factory based in the Arezzo province, Tuscany, that became famous in the 1960s for a TV slogan advertising its men’s suits that recited “Ho un debole per l’uomo in Lebole”, translatable in English, albeit losing the rhyming of the original, with “I have a soft spot for men wearing Lebole”.
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Lebole became famous in the 1960s for a TV slogan advertising its men’s suits that recited “Ho un debole per l’uomo in Lebole”, translatable in English, albeit losing the rhyming of the original, with “I have a soft spot for men wearing Lebole”.
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Aside from its successful promotional campaigns, the Arezzo plant, opened in 1962 in a 75.000 square meters pavilion, is also famous within the history of Italian labour struggles for being amongs the first to introduce MTM (Methods-Time Measurement) methodologies imported from the US.
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In this section, we look into the history of managerial techniques and the historical circumstances that lead to the introduction of MTM at Lebole.
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